SYSTEM all green source deliveroo.co.uk queue 12,408 postcodes p99 latency 184ms dataflirt.com · scraper/deliveroo-co.uk
RUN · 87 active pipelines · deliveroo.co.uk live

Deliveroo data,
at hyper-local scale.

We extract restaurant metadata, complete menus, dynamic delivery fees, prep times, and Deliveroo Plus offers. Delivered as clean JSON, CSV, or Parquet to S3, BigQuery, or Snowflake on your schedule.

Restaurants extracted
48,219 /day
Menu items
3.1M /run
Delivery fees
145K /hour
Active pipelines
87
Uptime
99.94%
Data Dictionary

Every field we extract from deliveroo.co.uk

Structured, schema-consistent data across all major object types — delivered clean, typed, and ready to query.

Complete list of extractable fields for Restaurant Data objects from deliveroo.co.uk. All fields typed and schema-versioned.

restaurant_idnamebranch_namecuisine_tagsratingreview_countdelivery_feemin_orderhygiene_ratingis_plus_eligiblelocation_coords
restaurant_data
● 200 OK
"restaurant_id": "29481",
"name": "Dishoom",
"branch_name": "Kensington",
"rating": 4.8,
"review_count": 4192,
"delivery_fee": 2.49,
"min_order": 15.0,
"is_plus_eligible": true
# restaurant_idnamebranch_namecuisine_tagsratingreview_count
1
2
3

Complete list of extractable fields for Menu Items objects from deliveroo.co.uk. All fields typed and schema-versioned.

item_idrestaurant_idcategorynamedescriptionpricepopular_flagdietary_labelsimage_urlout_of_stockmodifier_groups
menu_items
● 200 OK
"item_id": "item_98412",
"name": "House Black Daal",
"price": 8.5,
"category": "Mains",
"popular_flag": true,
"dietary_labels": "['Vegetarian', 'Gluten-Free']",
"out_of_stock": false
# item_idrestaurant_idcategorynamedescriptionprice
1
2
3

Complete list of extractable fields for Modifiers & Options objects from deliveroo.co.uk. All fields typed and schema-versioned.

modifier_iditem_idgroup_nameoption_nameadditional_priceis_requiredmax_selectionsdefault_selection
modifiers_& options
● 200 OK
"modifier_id": "mod_112",
"group_name": "Choose your spice level",
"option_name": "Extra Hot",
"additional_price": 0.0,
"is_required": true,
"max_selections": 1,
"default_selection": false
# modifier_iditem_idgroup_nameoption_nameadditional_priceis_required
1
2
3

Complete list of extractable fields for Delivery Logistics objects from deliveroo.co.uk. All fields typed and schema-versioned.

restaurant_idpostcodedistance_milesestimated_time_minestimated_time_maxdelivery_feeservice_feesmall_order_feerider_tip_options
delivery_logistics
● 200 OK
"restaurant_id": "29481",
"postcode": "SW7 4RB",
"estimated_time_min": 25,
"estimated_time_max": 40,
"delivery_fee": 2.49,
"service_fee": 1.99,
"distance_miles": 1.2
# restaurant_idpostcodedistance_milesestimated_time_minestimated_time_maxdelivery_fee
1
2
3

Complete list of extractable fields for Promotions objects from deliveroo.co.uk. All fields typed and schema-versioned.

promo_idrestaurant_idtitledescriptiondiscount_amountdiscount_typemin_spendvalid_untilplus_onlyterms_url
promotions
● 200 OK
"promo_id": "promo_554",
"title": "20% off entire menu",
"discount_amount": 20.0,
"discount_type": "percentage",
"min_spend": 25.0,
"plus_only": false,
"valid_until": "2026-12-31T23:59:59Z"
# promo_idrestaurant_idtitledescriptiondiscount_amountdiscount_type
1
2
3

Capabilities

Extract the complete Deliveroo ecosystem

Our Deliveroo pipeline handles geospatial coordinate injection, GraphQL interception, and dynamic pricing extraction. We normalise menu structures across thousands of restaurants into a clean, queryable schema.

Geospatial Coordinate Injection

Deliveroo visibility is strictly hyper-local. We inject specific latitude and longitude coordinates to extract accurate delivery fees and restaurant availability for any target postcode.

Full Menu Extraction

Capture categories, item names, descriptions, prices, dietary tags, and high-resolution image URLs across the entire menu.

Modifier Group Mapping

Extract nested options like size variations, spice levels, and add-ons with their associated price increments and selection rules.

Deliveroo Plus Pricing

Identify Plus-exclusive offers, reduced delivery fees, and minimum spend thresholds required for subscription benefits.

Dynamic Fee & Time Tracking

Monitor delivery fees, service fees, and estimated prep times that fluctuate based on rider supply and demand surges.

Deliveroo Editions Detection

Identify ghost kitchens and virtual brands operating out of Deliveroo Editions hubs or shared commercial kitchen spaces.

Promotional Offer Capture

Extract meal deals, percentage discounts, buy-one-get-one offers, and free delivery campaigns tied to specific restaurants.

Stock Availability Monitoring

Track out-of-stock flags at the item level to analyse supply chain issues or popular product sell-out rates.

Multi-Region Support

Extract data from deliveroo.co.uk, deliveroo.ie, deliveroo.fr, deliveroo.it, and other supported international markets.

// engagement pipeline

From postcode list to structured data

Brief in. Clean data out.

Define Scope
d 0

Provide target postcodes, coordinates, or specific restaurant URLs. We design the extraction schema together.

Pipeline Build
d 2–4

We configure GraphQL interceptors, coordinate spoofing, proxy rotation, and session management for deliveroo.co.uk.

Validation & QA
d 4–6

Schema validation, location accuracy checks, and menu completeness verification before full launch.

Delivery
ongoing

JSON, CSV, or Parquet pushed to your S3 bucket, BigQuery dataset, or Snowflake stage on your defined cadence.

Under the hood

How our Deliveroo pipeline handles the hard parts

Food delivery platforms rely on complex internal APIs and strict location gating. Here is how we build resilient pipelines for Deliveroo data.

pipeline-monitor · deliveroo.co.uk · live ● active
// fingerprinting
Identity rotation
TLS fingerprintrandomised
User-agentrotated
IP poolresidential
Challenges blocked0
// pagination
Page coverage
48,291 pages queued running
// observability
Pipeline health
99.9%
uptime
142ms
p99 lat
0.3%
null rate
2
alerts
API Interception
GraphQL query parsing

Deliveroo uses complex, nested GraphQL queries to populate restaurant lists and menus. Our pipeline intercepts these network requests directly, extracting clean JSON payloads rather than scraping fragile DOM elements.

Location Gating
Hyper-local geofencing

Restaurant visibility and delivery fees change block by block. We use a coordinate grid approach, injecting specific lat/long pairs to simulate users at exact delivery addresses, ensuring accurate fee and availability data.

Dynamic Pricing
Surge fee tracking

Delivery fees fluctuate based on weather, time of day, and rider availability. Our scheduled pipelines capture these dynamic pricing events by running high-frequency sweeps during peak meal times.

Session Management
Token generation and rotation

Deliveroo requires valid session tokens and CSRF headers for API access. Our infrastructure automatically negotiates, stores, and rotates these tokens across our proxy pool to maintain uninterrupted access.

Data Normalisation
Standardised menu structures

Every restaurant formats its menu differently. We normalise categories, modifier groups, and dietary tags into a consistent, predictable schema so you can query data across thousands of vendors instantly.

Applications

Who uses Deliveroo data — and how

Teams across industries use deliveroo.co.uk data to build competitive products and smarter operations.

01
Competitor Benchmarking

Restaurant chains monitor competitor pricing, menu updates, and promotional strategies across different postcodes.

02
Ghost Kitchen Analysis

Analysts track the growth of Deliveroo Editions and virtual brands to understand market saturation and cuisine gaps.

03
Delivery Fee Optimisation

Aggregators and logistics companies benchmark delivery fees, service charges, and minimum order values against rider supply.

04
Menu Pricing Strategy

Pricing teams analyse modifier costs, portion pricing, and category averages to optimise their own menu margins.

05
FMCG Availability Tracking

Beverage and snack brands monitor their product placement, pricing, and out-of-stock rates across grocery partners on Deliveroo.

06
Market Expansion Planning

Real estate and expansion teams use restaurant density and cuisine availability data to identify prime locations for new dark kitchens.

Why DataFlirt

"Deliveroo's dynamic pricing and hyper-local restaurant visibility create a fragmented dataset that demands precise geospatial extraction."

Extracting food delivery data requires precise coordinate injection, GraphQL interceptors, and handling dynamic delivery fees tied to rider supply. DataFlirt manages the location spoofing, token generation, and session rotation so you receive normalised menu and pricing data without maintaining the infrastructure.

Technical Spec

Deliveroo scraper — technical capabilities

Everything supported by our deliveroo.co.uk scraper — rendered SPA elements, auth walls, rate-limit evasion and beyond.

GraphQL interception
Direct extraction from Deliveroo internal API responses for high fidelity
Supported
Geospatial coordinate injection
Set specific lat/long pairs to extract accurate local delivery fees
Supported
Modifier group mapping
Nested extraction of all menu options, add-ons, and required choices
Supported
Deliveroo Plus detection
Identify subscription-only offers and reduced fee thresholds
Supported
Dietary tag extraction
Capture vegan, vegetarian, gluten-free, and allergen metadata
Supported
Grocery & Hop support
Extract inventory from Deliveroo Hop and partner supermarkets
Supported
Dynamic fee tracking
Capture time-sensitive delivery and service fee fluctuations
Supported
High-resolution images
Extract CDN URLs for all menu item photography
Supported
User order history
Personalised past orders and saved payment methods require authentication
Partial
Live rider GPS tracking
Real-time coordinate streams for active deliveries are strictly gated
Partial
Infrastructure

Infrastructure powering the Deliveroo pipeline

Open-source tooling on proven cloud infra — no vendor lock-in, full observability.

ScrapyPlaywrightPython 3.12RedisPostgreSQLApache AirflowAWS LambdaS3CloudWatch2CaptchaCapSolverResidential ProxiesDockerKubernetesGrafanaPrometheus
API Interception Stack

We bypass fragile DOM scraping by intercepting Deliveroo GraphQL network requests directly. This ensures higher data fidelity, faster extraction speeds, and immediate access to hidden metadata.

Geospatial Proxy Routing

We match target coordinates with highly localised residential proxies. This prevents location mismatch errors and ensures the delivery fees extracted exactly match what a local user sees.

Automated Normalisation

Menu structures vary wildly between a local cafe and a national chain. Our pipeline runs normalisation scripts on the fly, standardising categories and modifiers before data hits your warehouse.

Output & Delivery

Your data, your destination

Data delivered to where your team already works — no new tooling required.

JSON
Nested structures preserving complex menu modifiers
CSV
Flat file with typed columns for quick analysis
XLS
Excel compatible exports for business teams
Parquet
Columnar format optimised for data warehouses
AWS S3
Direct bucket delivery on your defined schedule
Webhook
HTTP POST for real-time menu updates
API
Queryable REST endpoints for on-demand access
BigQuery
Streamed directly into your dataset
S3
Direct bucket delivery — compatible with any data lake
// faq

Common questions.

About deliveroo.co.uk scraping, legality, and pipeline operations.

Ask us directly →
Can you extract data for specific postcodes?

Yes. Deliveroo visibility is strictly location-based. You provide a list of target postcodes or coordinates, and our pipeline injects those exact locations to extract the accurate list of available restaurants and their specific delivery fees.

Do you capture dynamic delivery fees?

Yes. Delivery and service fees fluctuate based on time of day, weather, and rider availability. We capture the exact fee structure at the time of the scrape. For surge pricing analysis, we can configure high-frequency sweeps during peak hours.

How do you handle complex menu modifiers?

Our JSON schema supports deep nesting. We capture all modifier groups (e.g., 'Choose your side', 'Add toppings'), individual options, additional price increments, and whether the selection is mandatory or optional.

Can you track Deliveroo Plus pricing?

Yes. We extract flags indicating if a restaurant participates in Deliveroo Plus, the minimum spend required to activate the benefit, and any Plus-exclusive promotional discounts.

Do you extract data from Deliveroo Hop and grocery partners?

Yes. The pipeline supports extraction from grocery partners (like Waitrose, Co-op, and Sainsbury's) and Deliveroo Hop dark stores, capturing inventory availability and retail pricing.

How frequently can you update the data?

We support daily, weekly, or custom schedules. For menu and pricing updates, daily sweeps are standard. For tracking dynamic delivery fees or out-of-stock items, we can configure hourly pipelines for specific target areas.

Is scraping Deliveroo legal?

Scraping publicly available restaurant menus, prices, and delivery fees is generally permissible. DataFlirt targets only public, non-authenticated data. We do not extract personal user data or circumvent authentication walls. Clients should review applicable terms and consult legal counsel for their specific use case.

$ dataflirt scope --new-project --source=deliveroo.co.uk ready

Tell us what
to extract.
We do the rest.

20-minute scoping call. Pilot dataset within the week. Production within two. Whether you need a one-off menu extraction for a single city or continuous price monitoring across the UK — we scope, build, and operate the pipeline. Tell us what you need.

hello@dataflirt.com · Bengaluru · IST · typical reply < 4h
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